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Technology is no longer a luxury for businesses in the 21st century; it's now an integral part of their day-to-day operations. Failure to implement the right set of technologies within your company can impact your ability to compete with other businesses. Get a leg up on your competition by using technologies that streamline business processes, minimize costs, and ultimately accelerate growth. Here are eight tech tips to consider:
1 Master the Cloud
"The Cloud" is something you hear a lot about these days. The cloud, also known as cloud computing, essentially refers to the storage and processing of data using clusters of remote servers hosted on the web rather than on physical server hardware. There are four primary kinds of cloud computing software available, each one with its own unique pros and cons. Your final choice on what type of cloud computing software to use depends on several factors, including how much data you're working with.
2 Outsource Your IT Needs
Another way to cut costs via technology is to outsource your IT services to a remote team that already has the infrastructure in place so you don't have to build one from the ground up. For example, managed IT services Dallas offers several financial benefits to businesses, including predictable monthly costs, lower infrastructure expenses, user and IT staff productivity, and scalability.
3 Invest in Good Business Broadband Service
Small businesses, whether it's a home-based sole proprietor service or a brick-and-mortar ice cream shop, can benefit from a good business broadband plan. Connectivity is key and even the slightest interruptions in your connection can result in hundreds of dollars in lost revenue. Most business broadband packages come with a priority service clause, which means that they are obliged to restore your connection ASAP if you run into issues. Browse around for broadband service providers that have good reviews and feedback from other local businesses.
4 Establish Social Media Presence
More specifically, be realistic about your presence on these social media platforms. Although you might have big plans for advertising your business on social media, it's best to start small and steady. Rather than try to open multiple social media accounts and commit a significant portion of your team's time to maintain said accounts, just go for one or two accounts to start. Ideally, you'll want to bring in a social media marketing expert to handle these accounts for you.
5 Optimize Your Website
How your website looks and feels can be used by your audience when forming an opinion about your brand. A sketchy or slow website can deter users from coming back or recommending your site to their circle of people. But more importantly, this unflattering initial interaction can permanently damage your business' brand. Bring in an experienced web developer or software engineer to clean your code or install new features that help improve customer experience and user interface.
6 Optimize Your Mobile App
If you don't already have one, you should invest in a mobile application version of your website. Based on the most recent findings by GSMA Intelligence, roughly 5.27 billion people use a smartphone or any other mobile device for business and leisure. Some key features to look for on your mobile app include a simple and easy-to-navigate design, fast page loading speeds, and mobile-centric features including a click-to-call option.
7 Cultivate a Mobile Workforce
Over 80% of today's workforces get their job remotely, whether it's at their favorite cafe or from the comforts of their home. Regardless, allowing your workforce to work remotely can save you precious time and money, not to mention make your workforce highly attractive to the best talent in your respective industry. Some popular tools that today's businesses use to manage remote workforces include Serene, Slack, Zoom, etcetera.
8 Use Productivity and Collaboration Tools
These are two of the biggest business technology products/services today. Improve your business' workflow by making sure your employees are getting the information they need when they need it. Add productivity tools in the mix to enjoy bigger time and cost savings.
Technology can help you better manage your small business in more ways than one. It can lower your operational costs and capital risk, make it easier for you to collaborate with employees and establish solid relationships with customers and vendors, manage data more effectively, and more.