‘Game of Thrones’ Season 8 Drove Record HBO Now Subscriptions in Week Before Premiere

That mountain-sized “Game of Thrones” Season 8 premiere audience just got more Mountain-sized.

AT&T CFO John Stephens said Wednesday morning that Episode 801 has now been watched by more than 27 million people. He also told media analysts and reporters that the week ahead of the fantasy drama’s final-season return led to the most subscriber adds in HBO Now history.

Those customer additions will be reflected in WarnerMedia’s second-quarter 2019.

On premiere night, the “Game of Thrones” premiere was viewed by 17.4 million people across multiple platforms, a series record. Episode 2 declined 9% from that impressive starting point.

Read about AT&T’s Q1 financial performance here.

More to come…

Story first appeared at TheWrap.com

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